Luv-It Frozen Custard

4.6(1,426)

Restaurant Link View Photos AI Review Summary

Location & Hours

Address

505 E Oakey Blvd, Las Vegas, NV 89104, USA
Las Vegas, NV 89104
United States

Get Directions

Hours

Closed • Opens Today at 1:00 PM

Monday1:00 PM - 10:00 PM

Tuesday1:00 PM - 10:00 PM

Wednesday1:00 PM - 10:00 PM

Thursday1:00 PM - 10:00 PM

Friday1:00 PM - 11:00 PM

Saturday1:00 PM - 11:00 PM

Sunday1:00 PM - 10:00 PM

Contact & Links

Contact Information

(702) 384-6452

Restaurant Link

Visit Restaurant Link

About Luv-It Frozen Custard

Locals have been lining up at this simple window since 1973 for frozen custard scoops & sundaes.

Price range: inexpensive

Google-sourced data last fetched on April 30, 2025.

4.6/5

Based on 1,426 reviews

Recent Reviews

View all Google reviews →

Matt

2 weeks ago

Pretty good Custard but over priced at $7+ for a tiny amount of frozen Custard for a 3 topping sunday. Lots of shady homeless people hanging out in the parking lot so I would definitely not go here af...

adrieenne sims

3 months ago

I want to send a BIG SHOUT OUT to Liz, Derrick and Forrest at Luv it Custard. They gave us Great Customer Service, Tasty sweet treats and Helped us make a hard choice on our first visit. Thank you aga...

Dwight Calwhite

a month ago

The Western Sundae—topped with hot fudge, caramel, and pecans—is a fan favorite, with new flavors rotating daily. Prices start around $5, with quarts for about $8. Voted the best frozen dessert by ne...

David Vander Meer

3 weeks ago

Luv-It Frozen Custard is a true Las Vegas classic. I’ve been visiting for decades, and over the years, it’s been a go-to spot for a nostalgic treat. The place has a lot of charm with its old-school wa...

Chris Lewman

a year ago

The ice cream is bomb. If that’s what you’re looking for, this is the place. I like the Swiss Brownie Nut with peanut butter instead of chocolate. The team is friendly and if you’re local, definitely ...

What People Are Saying

Overall Experience

Generally positive, with many customers enjoying the frozen custard and considering it a Las Vegas staple. However, recent reviews indicate potential decline in quality and safety concerns.

Customer Favorites

The Western Sundae (hot fudge, caramel, pecans) is a highly recommended favorite. Swiss Brownie Nut is also popular, with customers customizing it.

Atmosphere & Service

The establishment has a nostalgic, old-school walk-up window. Some reviewers highlight excellent customer service from specific staff members.

Value & Quality

Some customers find the custard overpriced for the portion size. There are mixed opinions on the custard quality, with some noting a decline over the years.

Areas for Improvement

Safety concerns related to homeless individuals in the parking lot were mentioned. Mobile ordering is recommended to avoid waiting in the potentially "sketchy" area.

Recent Trends

The recent reviews mention safety concerns and a decline in the custard quality compared to previous years.

Frequently Asked Questions

Where is Luv-It Frozen Custard located?

Luv-It Frozen Custard is located at 505 E Oakey Blvd, Las Vegas, NV 89104, USA.

What is the price range at Luv-It Frozen Custard?

Luv-It Frozen Custard is listed as inexpensive.

Where can I find the hours for Luv-It Frozen Custard?

The listed hours for Luv-It Frozen Custard are shown in the Location & Hours section on this page. Hours can change, so confirm before visiting.

How can I contact Luv-It Frozen Custard?

Call Luv-It Frozen Custard at (702) 384-6452. Ask the restaurant directly about reservations or large parties.

Photos of Luv-It Frozen Custard

Main

Luv-It Frozen Custard restaurant in Las Vegas - photo 2

Luv-It Frozen Custard restaurant in Las Vegas - photo 3

Luv-It Frozen Custard restaurant in Las Vegas - photo 4

Luv-It Frozen Custard restaurant in Las Vegas - photo 5

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